+ Design / Loam
A community publishing project focused on environmental, social and personal systems.
As Loam’s main creative director, I partnered closely with the team to lead the visual direction across both product and publication work, managing all design and marketing touchpoints from concept through launch. This included designing their annual print magazine, Weaving New Worlds, and building cohesive promotional campaigns and social assets, as well as supporting product collaborations like Rooted Rose and Wise Heart, and editorial releases like Nourishing the Nervous System. My role blended creative strategy, brand storytelling, design execution, and campaign management to ensure every piece felt aligned, intentional, and distinctly Loam.
Print Design Illustration Packaging Design